Aug 26, 2015

Sign Off

It’s been awhile since any noise has come out of The Just Love Project camp. And for good reason, because the project officially wrapped at the end of 2013. This past March, I sent an update about how things were going with both charity:water campaigns. These campaigns were directly funded with all profits from The Just Love Project.

At that time, Year 2’s campaign (2013) was about halfway into its cycle with money from our campaign. I’m elated to announce that the wait is over and the proof is here! Year 2 raised over $1100, which went to two different communities in Cambodia. Together with six other campaigns, nearly 500 people now have access to clean drinking water! This is truly life-changing.

Check out more info about all the campaigns we helped fund, including GPS coordinates. How cool!

For me, this is a bittersweet email. I’m so unbelievably proud of what we were able to accomplish with an idea, ink, and paper. But this is the last email that will be sent from The Just Love Project. I’ll keep the website up as long as I can. I also plan on breaking down what I learned about this project into a series of blog posts. Twitter’s probably the best way to stay in the know about that.

I want to say thank you one last time to everyone who contributed their time, effort, and money towards this project. It was an absolute joy connecting with all of you. Thank you again, so much.

Just Love,


Nov 1, 2014

Project Updates

Hello everyone!

Emails from charity:water are something I never get tired of reading. Seeing tangible proof of donations we’ve made is one of the reasons I chose charity:water as the organization to receive donations from this project. Here are some updates from Year 1 and Year 2 of The Just Love Project.

The Just Love Project: Year 1 (2012)
We knew it would take at least a year and a half from the end of the campaign until our dollars made physical impact and affected change. Donations from Year 1 of The Just Love Project were sent to the May Hagay Community in Ethiopia. Your donation, along with the help of six other charity:water campaigns, have gone on to help 150 people get access to clean and safe drinking water.

Read more about the project, including GPS coordinates (!!!) of where the well is located.

The Just Love Project: Year 2 (2013)
Work is well underway for this campaign, which is helping to serve 5 different provinces of Cambodia. Right now, charity:water is more than halfway completed with this project, working to train the communities to manage their water point. In about 6-9 months, I hope to have another update with the completed results from this campaign.

For now, check out a video of the work being done in one of the Cambodian communities.

Just Love,


Jan 4, 2014

The End

Hey all,

This is it. The Just Love Project has run its course and it’s time for the project to end. What was meant to be a one-year project for 2012 kept momentum going far into 2013. Together we raised $2400 over the two years, which will go on to benefit over 130 people. This will provide clean drinking water to those people. It’s a game changer.

While the store will be closed, the site will remain active to serve as a reminder of what we’ve done. If you’re signed up to the email list, you’ll continue to receive updates from the project on the status of the two charity: water campaigns. I’ll also post updates here on the blog.

The 2012 campaign is in its final stages with an estimated project completion date of this Summer (2014). The 2013 campaign ended December 31, 2013 and with an 18-month timeframe for completion, it’ll likely be Summer 2015 until that project is done. You can also check in on the progress of the campaigns directly at charity: water.



It’s a bittersweet time. I’m sad that the project is done but so very proud of what we were able to accomplish with a couple of inks on paper. Thank you again for all your support.

Just Love,

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Dec 10, 2013

From now until the end of the year, all posters in the store are buy-one-get-one free! Enter code FINALPUSH2 at checkout to get the deal. If you want to buy more than two posters, email me (joshuakrohn at me dot com) and we’ll work it out.



Dec 9, 2013

Project Update

Here’s an update on the funds from the 2012 installment of The Just Love Project. Never get tired of receiving these emails!


Jun 2, 2013

Is 2013 really half over?!

I can’t believe we’re already into June of 2013. Last December, the $1300 that YOU generated by purchasing something from The Just Love Project was deposited to charity: water. If you’re not familiar with charity: water, 100% of donations to their water projects are sent directly to the field to bring clean, safe drinking water to those that don’t have it. What you’ve done is make a very real impact on this world to someone else in need. And, your money has already been sent to the field! Read more about it here.

All posters and shirts only $10!

At the end of 2012, all posters and shirts were $20. Since we’re halfway through 2013, all prices are down halfway too! From now until they’re gone, all posters and shirts are only $10. As always, shipping and handling is included, even internationally!
 Shop now and tell your friends!

We’re not done yet

Even though 2012 ended six months ago, The Just Love Project has still been marching forward. The project has raised $800 this year, bringing the total amount raised to over $2,000 since 2012. How's that for a new year’s resolution?

Thank you so very much for your continued support.


Dec 25, 2012

Goal Reached!

Friends of The Just Love Project,

It’s been an incredible year for The Just Love Project. It started out as a small idea to keep a New Year’s resolution for an entire year. But it turned into something bigger where we sold prints in order to pass that love on to others.

The untold goal from the beginning was to raise $1,000 in profits over the course of the year for charity. And I’m ecstatic to write that as of two weeks ago, we EXCEEDED that amount with a total of $1,300!

This was due in large part to the outpouring of support and enthusiasm at The Just Love Gallery, a one-night exhibition where 100% of every dollar went to charity. At the end of the night, over $700 was raised for charity.

No amount of words can describe the love and support I felt that night. And to know that by the end of that night, we had met our campaign goal with charity: water. Because of support from people like you, 65 PEOPLE in the Tigray region of Ethiopia will get access to clean water.

By participating in this project, you’ve truly spread love and made this world that much better for someone else. You can check our charity: water campaign here:

Stay tuned to the blog for more follow-up posts regarding this project. For now, check out some pictures from The Just Love Gallery, held on December 11th, 2012. All artwork was on display, we had great music from Naomi Marie and We Shot The Moon, and we had a live screen printing demo.

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Dec 10, 2012

A Change in Charities

From the beginning, the goal of The Just Love Project was to support the mission of Hello Somebody with all the profits that came from the sale of all merchandise. Since the year is winding down, I contacted Manny Martinez, co-founder of Hello Somebody, to talk over how the money from the project would be used.

After some great discussion, Manny suggested that if there’s a charity that I hold dear to my heart, to focus the funds from The Just Love Project directly to them.

I’m excited to announce that the profits from The Just Love Project will be supporting the amazing cause of charity: water. They are working to bring clean, safe drinking water to 800 million people that don’t have access to it.

What’s great about charity: water is that 100% of all money raised via campaigns goes directly to fund water project costs in the field. They’ll prove where every single dollar goes by supplying a digital completion report with GPS coordinates and photos of the community we helped.

The goal is to raise $1,000 to fund water projects in the Tigray region in Ethiopia. You can keep track of how we’re doing by visiting our campaign page:

The campaign page does show $0 raised right now, but is not accurate as all of the money is being accumulated and donated all at once. I will be updating the campaign page during the last week of December. Stay tuned!

Thank you all for participating in The Just Love Project.


Nov 12, 2012

The Just Love Gallery

The Just Love Project is proud to announce The Just Love Gallery, a culmination of a year-long project by Joshua Krohn, a Racine-based graphic designer. The work of Krohn, along with 14 other graphic designers will be featured. The public is invited to this free, family-friendly event to view the screenprinted works.

All screenprints, along with other merchandise, will be on sale with 100% off all proceeds going to Hello Somebody, a Texas-based charity who serves in developing nations.

The one-night-only gallery showing will be held:

Date: December 11th, 2012
Time: 6:00 PM – 9:00 PM
Address: Skies Fall Media Group (Rear Warehouse), 2745 Chicory Road, Racine, 53403

Live music will be provided by Naomi Marie and We Shot The Moon. Make your own free poster at the screenprinting station. Complimentary refreshments will also be provided.

# # #

About The Just Love Project
The project is a year-long commitment to keep a new year’s resolution for an entire year. The resolution, Just Love, is interpreted by 15 different graphic designers into screenprinted posters. Poster designs were released for every month of 2012. For additional information, please visit

About Naomi Marie
Naomi Marie is an acoustic indie artist rooted in the Midwest. Growing up in the flourishing Twin Cities performing arts scene, she developed a unique blend of sultry folk sounds and honest poetry. Having since transplanted to the downtown area of Racine, WI, she continues to cultivate her music with refreshing curiosity and expanding repertoire. Her E.P. titled “Four Miles To Story City” is available now.

About We Shot The Moon
We Shot The Moon—led by former Waking Ashland front man Jonathan Jones—is a piano-heavy indie rock band from Southern California. It’s difficult to distill the band’s sound into a single genre but if you require a description of the band, you could say it’s a mix of Jack’s Mannequin, Coldplay, Switchfoot, and Weezer. We Shot The Moon has played thousands of shows across the country, and in 2012 shared the stage with 3OH!3, Plain White T’s, and Relient K. “Love and Fear”, their third full-length album, is available now.


Sep 16, 2012

Coming soon.


Sep 12, 2012

Sneak peek of some stuff coming soon.

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Sep 11, 2012

A look at what’s on press over at Mama’s Sauce. Mmmmmhalftonesmmmmm.

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Jul 11, 2012

A look at what’s on press over at Mama’s Sauce. Ace!


Apr 5, 2012

Recent batch of orders ready to go out!


Mar 31, 2012

 Nathan Shinkle was on hand to help screenprint his design. So rad.

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Mar 26, 2012

A Great Week

It was a great week for The Just Love Project! I submitted some of the designs to a couple blogs and they posted about it. And then, like things often do, it got picked up and re-blogged by other blogs. Here’s where you may’ve seen The Just Love Project during the past week:

Thanks for your help in spreading the word!


Mar 18, 2012

I thought it would be appropriate to create a message for all of the folks in love.

March contributor, Nathan Shinkle, shares the inspiration behind his design.


Mar 17, 2012

I mean, I knew people would be buying prints and putting them in their homes or workspaces. But I’m blown away to see people actually put my art in their room. Extremely honored.


Mar 9, 2012

The films are all ready for one of February’s prints.

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Feb 13, 2012

The first batch of January’s prints ready to go out.